Commercial · Studio
Kestrel
A studio day for Kestrel's spring range: campaign frames and product shots from one roll of pink paper and one crew.
The brief
Kestrel needed a spring campaign and forty product shots for the online shop, and had one day of studio budget for both. We planned the day so the two never got in each other's way.
One backdrop
The crew rolled out pink seamless paper before the model arrived and left it up all day. The campaign frames came first, while everyone was fresh: Nadia directing from beside the camera, the model in red against the pink, a single large source overhead. Shooting everything on one backdrop meant the campaign and the shop share a colour from the first frame.
The product list
After lunch we switched to grey paper for the product list, shot in the order the shop would upload it. Sam checked each frame at the tether against Kestrel's crop guides, so nothing had to be reshot.
First selects went over within 48 hours, and the full set of product frames was live on the shop for the spring launch.
Client
Kestrel
Discipline
Commercial
Location
Studio
Year
2023
1
Studio day
40
Products photographed
6
Campaign set-ups
48h
To first selects
Related work
Other campaign work
All projects
→
Bring the brief, even if the date is already set.
Lumen
A photography studio making images that outlast the moment, for people and brands with something to say.
hello@lumen.studio
Lumen
© 2026 Lumen Studio. All rights reserved.